Brand Design System

Ember Kitchen

Where fire meets flavor

Section 02

Color System

Primary
Ember Red
HEX #DC2626
RGB 220, 38, 38
CMYK 0, 83, 83, 14
Pantone 485 C
Secondary
Charcoal
HEX #1C1917
RGB 28, 25, 23
CMYK 63, 58, 60, 78
Pantone Black 6 C
Accent
Flame Gold
HEX #F59E0B
RGB 245, 158, 11
CMYK 0, 36, 96, 4
Pantone 137 C
Background
Warm Cream
HEX #FDF6E3
RGB 253, 246, 227
CMYK 0, 3, 10, 1
Pantone 9191 C
50
100
200
300
400
500
600
700
800
900
Primary → Accent Gradient

Dark Background

Ember Red text on charcoal creates a warm, inviting atmosphere for fine dining.

Light Background

Charcoal text on cream provides excellent readability with a rustic feel.

Section 03

Typography Specimen

Aa
48pxFire doesn't follow recipes
36pxFire doesn't follow recipes
24pxFire doesn't follow recipes
20pxFire doesn't follow recipes
16pxFire doesn't follow recipes
14pxFire doesn't follow recipes
12pxFire doesn't follow recipes

Accent Font — Cormorant Garamond

Our menu changes with the seasons, guided by the fire and the finest local ingredients. Each dish tells a story of flame-kissed flavors and time-honored techniques passed down through generations.

Body Font — DM Sans at 16px with 1.8 line height for optimal readability in menus and promotional materials.

Light 300Ember
Regular 400Ember
Medium 500Ember
SemiBold 600Ember
Bold 700Ember
Section 04

Business Cards

Where fire meets flavor
Chef Marcus Kim Head Chef & Co-Founder
marcus@emberkitchen.com
Section 05

Social Media Templates

Instagram Post: 1080 × 1080px • JPG/PNG • 72-150dpi
Instagram Story: 1080 × 1920px • JPG/PNG • 72-150dpi
Twitter/X Header: 1500 × 500px • JPG/PNG • 72dpi
Section 06

Poster / Flyer

Grand Opening

12-Hour
Smoked Short Ribs

Slow-cooked perfection, every time

[Your Product Photo]
🔥

12-Hour Oak Smoking

Traditional techniques, modern flavor

🌿

Local Ingredients

Sourced from regional farms daily

🍷

Wine Pairing Available

Curated selection by our sommelier

Reserve Your Table Tonight

Print Specs — A3 (297 × 420mm) • 300dpi • CMYK • Bleed 3mm